Talking the talk and walking the walk are all well and good – but at the end of the day it’s only the bottom line that counts. The Marx Group is focused on providing measurable results for our customers – no matter what their goals are. The following is just a sample of the ways we’ve been able to help companies move to the head of the pack in the automotive aftermarket.
Here's what The Marx Group has done for its customers:
Consolidated four regional brands into the #2 national brand, capturing 35% market share within the first 2 years.
Designed and executed a direct marketing campaign that generated $25 million in sales in just 18 months on a $145,000 investment.
Achieved 35% direct-mail response rate, elevating our client to #1 in 30 months.
Created a strategy for a new spin-off brand, grabbing 10% market share in the first 3 years.
Launched an OEM's first Aftermarket product, creating the #2 brand in its category in 18 months.
Achieved over $150,000 in PR value from a $20,000 PR investment or a 750% ROI.
Raised brand awareness by three points in just six months - after a well-known national agency failed to achieve positive results.
Introduced a $150,000 product, generating $15 million in sales on $250,000 fees and expenses.
Identified and addressed client production problems to increase their fill rate by 28% within 2 months (then we started marketing!)
